Lately I have had a LOT of people asking me for advice on e
publishing (or, horrors, to teach a workshop on it...) and I’ve been promising to
compile a list of e publishing resources here to at least direct people to some
solid help while I get my thoughts on the subject together into some kind of
useful order.
But lists of resources are most helpful for people who
already have some knowledge of the subject matter. That wouldn’t really address
the question I keep getting, which is “Where do I START?”
Selling a book in the e publishing world has just as many
steps and pitfalls as going the traditional route. Even though in the early
days of e pub (like, last year!) a few people got lucky by just throwing a book
up on KDP simply because there was so little competition out there, those days
are over. The competition is fierce. There’s no question that launching into e
publishing without having a clue what you’re doing is not going to get you very
far.
On the other hand, there is no way to learn this stuff
without being hands-on about it.
This isn’t a great time for me to start a new blog series
on e publishing (as evidenced by how far I’ve gotten on my supposed series on
series writing, hah!!). I am scrambling on a deadline for my latest paranormal
while working on the sequel to Huntress Moon (nothing is more important that), getting ready to sell my house in
the fall, and oh, right – I’m going to Australia in two weeks to do a workshop
and panels and signings for the the Romance Writers of Australia National Conference.
I made myself tired just WRITING all of that.
I made myself tired just WRITING all of that.
No, not a good time to take on anything else.
But I MIGHT be able to get this rolling for some of you
with, dare I say it? – SHORTER and more targeted blog posts.
It’s tempting to just say: Go read Joe Konrath’s Newbie’s Guide to Publishing blog, in
reverse order, from 2006 on. And maybe that is the best advice I could possibly
give. Then you’d get it all as it actually unfolded from the actual leader of
the revolution. I should actually take that advice myself, but, you know, the
time thing.
It is a lot to sort through (and for God’s sake, if you do it, don’t get lost in the Comments!).
And there’s something equally basic that you need to do
if you are thinking of e publishing.
Get an e reader. And USE it.
I have to say that because it is astonishing to me when I
hear authors talking about e publishing who don’t even read on an e
reader. Reading an e book on your
laptop or phone is not going to do it. You will fool yourself that you get it
when actually you don’t have a clue. There is NO WAY you are going to
understand the incredible sea change that has occurred if you are not using the
technology and understanding why and how readers are buying. You can’t. And I
think once you’ve experienced the thrill of having an entire library in the
palm of your hand, the delicious indulgence of being able to download ANY BOOK
YOU WANT, INSTANTLY, you’ll understand why this is the greatest invention since
the wheel, and why as an author OF COURSE you want to make your books available
this way.
Which e reader? No contest. If you’re an author looking
to make a living, you must get and understand a Kindle. I'm sorry if there are people who don't like that answer but that IS the answer. I do not know of one
author who is making a living at self-publishing who is not doing it primarily
through the Amazon platform. And all the authors I know who are making good
money on Nook and Kobo sales launched themselves with Amazon. (More on this here: To Nook or Not to Nook?). I’m being basic here and
that is as basic as it gets.
An e reader is easy to operate, you’ll see. So once you have
one, what you want to do is start buying books. Or sampling them, it doesn’t
matter, and sampling is totally free (Sampling: in the Amazon store, you can
download several chapters of any book to your Kindle for free. If you do not have an Amazon Store account, you need to set one up. It's easy.). Sampling is an important thing to learn
– among other things it will teach you volumes about your own writing, and what
has to go in your FIRST CHAPTERS).
But it’s also a no-cost to learn the device and experience e reading.
You want to sample books that are in your own genre, and
you want to sample a lot of self-published books as well as traditionally
published books . The 99 cent ones (brace yourself...) the $2.99 ones, the
$3.99 ones, and the $9.99 and yike, $12.99 traditionally published ones. Try authors you haven’t heard of whose
books sound interesting. (Don’t forget Huntress Moon, or any of the fine titles
you can simply click through to sample if you just look to the right of this blog...).
Take an hour and download and read twenty samples in a
row, and take notes. Did you want to keep reading at the end of the sample, or
could you not get through it at all? Is there a difference between 99 cent books, $2.99 ones,
$3.99 ones, and the $9.99 or $12.99 ones put out by traditional
publishers? If there is a
difference, what IS the difference? Would you pay $12.99 for an e book? If so, which authors would you pay it for, and which wouldn't you?
Wade into the market and see what’s out there. Get the
lay of the land, and ask questions here.
So there, I’ve given you a couple of practical tasks that
will get your feet wet.
You didn’t think you were going to learn this overnight,
did you?
I hope not. Get a grip. E publishing is a full-time job, just like
traditional publishing is. But if you don’t start now, a year from now you’ll
still be asking, “Where do I start?”
- Alex
Amazon IT
A driven FBI agent is on the hunt for that most rare of all killers:
a female serial.
Related e publishing and marketing posts:
My e publishing decision
To Nook or Not to Nook?
Giving it Away (Kindle Select promotion)
Marketing = Madness
Letting it Ride (Kindle Select promotion)
Bestseller lists and Tag lists
Liking, Sharing and Tagging
7 comments:
While every author would love to see her books printed on ACTUAL PAPER by an ACTUAL PUBLISHER and on a shelf in an ACTUAL BOOKSTORE, I do have to admit that I'm completely in love with E-publishing as well.
As a reader, I am a total fool for my Kindle and the massive library I carry around with me everywhere I go (although I do of course read physical books all the time as well, because books are still books, no matter what format they're in).
As a writer, I love the speed of E-publishing, and as someone whose online catalog consists currently of nothing but short stories, I am awfully glad that it allows a place for these to be published, since the traditional short story marketplace has mostly vanished over the course of time.
I'm anxious to see where this revolution takes us, once we get out of the Wild West of E-publishing that we are in right now, where there is just SO MUCH STUFF out there, and it is so hard to hear the music amongst the noise, so to speak.
Now if you'll excuse me, I have to go curl under the kitchen table and lovingly stroke my Kindle. We loves our Precious! Yes, we does!
Laughing, Kameko... "My Precious" is right!
Great point about short stories, and stories are actually good practice to learn the platform of e publishing as well as how to write
Great advice, Alex. You are so right. I'm just smiling here, watching your success, and how you are able to share the path. Thank you.
I can't imagine how an actual author or avid reader could possibly turn their nose up at the Kindle! If I'd only had one when I was a kid. I feel the same way about my MP3 player and my (paid-for) Napster account. I'm a few weeks away from e-publishing my first novel, so I've been enjoying your journey here. And Huntress Moon. Had to put it down to sleep last night, but I should finish it this weekend!
Thank YOU, Sharon!
Laura, it really is shocking to me how many professional authors I know have not even tried reading on an e reader of any kind. I'm with you - if I'd had one of these as a kid?
(Well, maybe that's a kind of scary thought...)
Please share your e pub experiences! Best of luck. And so glad you're enjoying the book, thanks for reading!
Thank you Alex, I'll follow your advices, precious as always!
Can I ask you, if I may, how do you handle negative feedback? Maybe you didn't get any, but just in case this could happen how would you react to them?
Thank you.
Paola
Paola, I've definitely been the recipient of some dreaded 1-star reviews. Now, remember, I started out as an actress, so my skin is pretty thick!! Still, it ALWAYS hurts.
But I KNOW beyond a shadow of a doubt, that I've never written a one-star book in my whole life. If there's anything I've learned, it's when to quit when a book or script isn't working.
Now, I understand perfectly that not every book I write is going to be to everyone's taste, and that's fine. Someone who doesn't like The Harrowing might be captivated by Huntress Moon. It's always surprising to me which reader loves which book.
What I don't get is why anyone would KEEP READING a book they personally considered a one-star read. That's such an outrageous waste of time - not to mention PROLONGING that waste of time by writing a scathing Amazon review... I mean, don't these people have anything BETTER to do with that time?
So basically I'm saying that I am confident that a one-star review says more about the person writing it than it will ever say about me and my work.
It hurts, but it really means nothing in the grand scheme of things.
Post a Comment